
About Andrea | Founder of Solace VA

I'm Andrea, founder of Solace VA, providing professional virtual assistant and operations support to businesses in Edinburgh, across Scotland and throughout the UK.
Solace is built around a simple idea: business owners shouldn't have to carry every moving part of their business alone.
With more than 10 years' experience managing operations, sales, customers and teams within the luxury jewellery sector, I understand what it takes to keep a busy business running behind the scenes.
Today, I use that experience to help business owners take control of their administration, improve their processes and systems, and take the operational workload off their plate.
My background is in operations, not just administration
Before starting Solace VA, I spent more than a decade working in the luxury jewellery industry, managing the day-to-day operations of a busy business alongside sales, customer experience and team management.
My responsibilities included managing teams of 20–30 people, supporting recruitment and onboarding, training staff, working with directors on business planning, managing customer-facing and back-of-house operations, and overseeing the detail and processes that keep a business running smoothly.
It was an environment where organisation, discretion, accuracy and attention to detail weren't optional.
They were essential.
That experience gave me a practical understanding of what happens behind the scenes in a growing business — and how quickly processes, communication and systems can become difficult to manage when everything is sitting with one person.
Why I started Solace VA
After becoming a mother, I stepped away from the corporate world to be fully present with my young children.
It was a very different chapter of my life, but one that strengthened skills I had already developed throughout my career — organisation, adaptability, prioritisation and problem-solving — in ways I hadn't expected.
It also gave me a different perspective on what flexibility really means.
I knew I wanted to return to using the experience I'd built over more than a decade in operations, sales and team management, but I wanted to do it in a way that allowed me to build a business around the balance that matters most to me.
That's why I created Solace VA.
Solace brings together my professional experience in operations with the flexible, practical support that modern business owners need — helping them take control of the day-to-day, improve the way their business works and have someone they can genuinely rely on.
Building Solace has allowed me to create a business that reflects both sides of who I am: an experienced operations professional and a mother who understands the importance of making work fit around real life.
How I work
I look beyond the task
When you ask me to take something off your plate, I don't just look at what needs doing.
I also consider why it's being done, how it fits into the wider business and whether there's a better way of handling it.
I take ownership
Good support shouldn't create more work for you.
I aim to understand how your business works so that, over time, you can hand things over with confidence rather than constantly needing to explain, check and chase.
I look for practical improvements
Not every business needs complicated systems or endless processes.
Sometimes a small change to the way something is organised can make a significant difference.
My approach is practical, proportionate and built around the way your business actually operates.
How I can support your business
Every business needs something slightly different, which is why Solace VA offers flexible support rather than a one-size-fits-all approach
Whether you need ongoing virtual assistance, experienced operational support or help solving a specific business process problem, I can tailor the support around what your business actually needs.
Operations Support
Ongoing support with the operational side of your business, including process improvement, systems and workflows, SOPs, project coordination and operational organisation.
Virtual Assistance
Reliable support with the day-to-day tasks that keep your business moving, including administration, inbox and calendar management, client communication, onboarding and recurring business tasks.
Operations Projects
Focused support when you have a specific process, system or operational problem that needs attention.
This could include:
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improving client onboarding
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documenting processes
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creating SOPs
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identifying where unnecessary work is slowing things down
Why Solace VA?
When you work with Solace, you work directly with me.
I deliberately keep my client base small so that I can provide a personal, reliable service and build genuine long-term working relationships.
You won't be passed between a team of different VAs or have to repeatedly explain how your business works.
Instead, you'll have an experienced operational professional who takes the time to understand your business, your priorities and the way you like to work.
I'm based in Edinburgh and work with businesses across Scotland and throughout the UK.
Ready to have someone in your corner?
If you're spending too much time managing the moving parts of your business, let's talk about what's currently taking up your time and where experienced virtual assistant or operations support could make a difference.
Experienced virtual assistant and operations support, based in Edinburgh and working across the UK
